Guides & Webinars

Design Communications and Personalised Outreach Throughout your Admissions Journey

Watch on-demand.

In this webinar, we partnered with GMAC to explore how universities can use automated email workflows to turn prospects into enrolled students. By sending the right information at the right time, institutions can nurture stronger relationships, reduce drop-offs, and create journeys that feel personal and relevant. Automation also helps teams cut down on repetitive admin, giving staff more time to focus on the work that matters most, engaging with students.

Learn how to:
  • Understand the student journey in the context of today’s experience economy.
  • Use email as the channel students prefer for timely and consistent communication.
  • Apply personalisation to boost engagement and conversion.
  • Map workflows and processes that reflect how your teams actually operate.
  • Automate communications to reduce workload and support sustainable enrolment.
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